Title

Eve Pollack interview, 1995 March 6

Contributor Names

Poll, Carol (Interviewer)

Pollack, Eve

Date

1995-03-05

Date Digitized

2020

Description

Chair of the Marketing Department at the time of this interview, Eve Pollack explains the educational and professional trajectories that led her to a position at FIT in 1978. As her father was a textile converter, Eve found a career in buying haute couture to be a natural fit. She worked in the financial sector as well before being offered an adjunct position teaching a class called "Introduction to the Fashion Business," at FIT. Pollack discusses the changes she has witnessed in both the student body and the industry itself. She explains her philosophy on the pedagogy of marketing and how Marvin Feldman came to appoint her head of the Fashion Buying and Merchandising Department (FBM). Pollack then discusses linkages to the marketing industry as well as connections with other schools who send her students. As faculty adviser to the Merchandise Management Society, Pollack has set up an affiliation with the American Marketing Association. Each year the association puts on a competition in New Orleans, and Pollack's students have won several times. Pollack talks about the upper division of FIT's Marketing Department and how it has come to be recognized as a viable business school. She emphasizes that the future of marketing education is general and addresses all aspects of the industry. Pollack mentions a close relationship with John Pomerantz, who was on the board at the time, and talks about utilizing professional connections to find exemplary adjunct professors. Finally, she discusses the state of marketing in fashion as international sourcing increases and closes with a run down of her current faculty and students.

Type

Moving Image

Oral histories

Subject

Pollack, Eve

Claiborne, Liz, 1929-2007

Pomerantz, John

Leslie Fay Companies

Feldman, Marvin

Godnick, Newton E.

American Marketing Association

Fashion

Education

Marketing

Textile industry

Fashion Institute of Technology (New York, N.Y.)

New York (State)

New York (State)--New York

Related Materials

Finding Aid

Rights

In Copyright

This video was produced by the Fashion Institute of Technology ("FIT") and is the property of FIT. FIT expressly prohibits the copying, displaying, or uploading to a website of any portion of this video, except for the purposes of fair use as defined in the copyright laws, without express written permission from FIT. This video has been made available online by the Fashion Institute of Technology Gladys Marcus Library strictly for research and educational purposes. If you are the copyright holder for content in this video and have any objections to this work being made available online, please notify us immediately at [email protected].

Identifier

FIT Repository ID: aod_000220

SPARC reference code: US.NNFIT.SC.FITA.3.20.4.9.4.21