Title

Sustainability Awareness Week 2021: Alumna Spotlight Liz Breuer

Contributor Names

Benkendorf, Daniel L.

Breuer, Liz

Date

2021-10-08

Description

In this spotlight, Daniel Benkendorf (Associate Professor of Psychology) interviews recent FIT alumna Liz Breuer, who is the co-founder of New Normal Bureau, a New York City based marketing agency dedicated to helping brands communicate transparently with consumers in ways that promote pro-environmental behaviors. Ms. Breuer will share how her FIT education prepared her for this high-impact work and she will offer descriptions of the kinds of real-world campaigns and messaging that she works on everyday.

Sustainability is a key component of FIT's mission and is embedded in the college's curriculum and operations. During virtual Sustainability Awareness Week, we invite our community to learn about recent innovations from leaders in the industry, FIT students, faculty, staff, and alumni; experience FIT's efforts to make a positive impact on the earth; and discover new ways to live with a smaller footprint.

Type

Moving Image

Subject

Sustainability

Fashion Institute of Technology (New York, N.Y.)

Marketing

Branding (Marketing)

Social responsibility of business

New Normal Bureau (Firm)

Rights

In Copyright

This video was produced by the Fashion Institute of Technology ("FIT") and is the property of FIT. FIT expressly prohibits the copying, displaying, or uploading to a website of any portion of this video, except for the purposes of fair use as defined in the copyright laws, without express written permission from FIT. This video has been made available online by the Fashion Institute of Technology Gladys Marcus Library strictly for research and educational purposes. If you are the copyright holder for content in this video and have any objections to this work being made available online, please notify us immediately at [email protected].

Identifier

FIT Repository ID: aod_000873