Faces and Places in Fashion: Ira Neimark

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Faces and Places in Fashion: Ira Neimark


Part presentation, part Q&A, FIT's "Faces & Places in Fashion" lecture series is an opportunity to connect students and the public alike to the pulse of the fashion industry in an open and conversational setting.
Former CEO of Bergdorf Goodman, Ira Neimark describes his career in retailing that started in 1938 as doorman at Bonwit Tellers. At Bergdorf, Neimarkhe transformed the iconic Fifth Avenue department store from an old, dull, expensive and intimidating store, into a young, exciting expensive and intimidating store that became first in luxury and glamour. Among his stunning achievements: the reintroduction of Paris couture in the United States, dramatic showcasing of the great Italian and French designers, developing the best new American designers and elaborate promotional launch events featuring haute couture that lit the spark for Bergdorf's revival.


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