About This Video
Faces and Places in Fashion: Pier Guerci
Part presentation, part Q&A, FIT's "Faces & Places in Fashion" lecture series is an opportunity to connect students and the public alike to the pulse of the fashion industry in an open and conversational setting.
Pier Guerci of the Italian textile fabric manufacturer Loro Piana and two of his senior colleagues use a video and slide presentation to describe the history of his luxury-brand company, its goal of being a completely vertically integrated enterprise, its emphasis on producing only the finest cashmere products and its expansion into the United States.
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