About This Video
Faces and Places in Fashion: Pier Guerci
Part presentation, part Q&A, FIT's "Faces & Places in Fashion" lecture series is an opportunity to connect students and the public alike to the pulse of the fashion industry in an open and conversational setting.
Pier Guerci CEO of the Italian textile fabric manufacturer Loro Piana and Patrick Adent, Sr. VP for Wholesale Sales show a 15-minute video that describes the history of the company, emphasizing its efforts to use only top quality lightweight, soft and pliant cashmere fibers, and illustrates all the steps in producing a luxury product in a vertically integrated enterprise.
School of Art and Design
This video was produced by the Fashion Institute of Technology ("FIT") and is the property of FIT. FIT expressly prohibits the copying, displaying, or uploading to a website of any portion of this video, except for the purposes of fair use as defined in the copyright laws, without express written permission from FIT.
If you feel this work violates copyright law, please contact us at firstname.lastname@example.org and notify us immediately. Our intention is purely educational, but we will promptly remove any material determined to be in violation.