Talking Trade: China's Super Consumers: Changing China, Changing the World

About This Video

Title

Talking Trade: China's Super Consumers: Changing China, Changing the World

Description

FIT's International Trade and Marketing Department, in partnership with the New York District Export Council at World Trade Week, presents Talking Trade: China's Super Consumers. Distinguished speakers discuss how marketing to China has been transformed, how China's consumers themselves are influencing marketing around the world, and how companies can enhance their sales and exports to the burgeoning Chinese market.
Master of Ceremonies: Thomas Pollak, President, Tally-Ho Creations, Pollak Import/Export Corp. and ITM Advisory Board member. Speakers: Mr. Michael A. Zakkour, Vice President, China/Asia Pacific Practice Leader, Tompkins International and co-author of book, China's Super Consumers; Mr. Jason Merritt, Assistant Vice President, Corporate Foreign Exchange Sales, HSBC Bank USA, NA

Publisher

School of Business and Technology

Date Created

2015-05-06

Length

1:33:45

Rights

This video was produced by the Fashion Institute of Technology ("FIT") and is the property of FIT. FIT expressly prohibits the copying, displaying, or uploading to a website of any portion of this video, except for the purposes of fair use as defined in the copyright laws, without express written permission from FIT.
If you feel this work violates copyright law, please contact us at archiveondemand@fitnyc.edu and notify us immediately. Our intention is purely educational, but we will promptly remove any material determined to be in violation.

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