About This Video
Title
Talking Trade: China's Super Consumers: Changing China, Changing the World
Subject
Description
FIT's International Trade and Marketing Department, in partnership with the New York District Export Council at World Trade Week, presents Talking Trade: China's Super Consumers. Distinguished speakers discuss how marketing to China has been transformed, how China's consumers themselves are influencing marketing around the world, and how companies can enhance their sales and exports to the burgeoning Chinese market.
Master of Ceremonies: Thomas Pollak, President, Tally-Ho Creations, Pollak Import/Export Corp. and ITM Advisory Board member. Speakers: Mr. Michael A. Zakkour, Vice President, China/Asia Pacific Practice Leader, Tompkins International and co-author of book, China's Super Consumers; Mr. Jason Merritt, Assistant Vice President, Corporate Foreign Exchange Sales, HSBC Bank USA, NA
Contributor
Publisher
School of Business and Technology
Date Created
2015-05-06
Length
1:33:45
Rights
This video was produced by the Fashion Institute of Technology ("FIT") and is the property of FIT. FIT expressly prohibits the copying, displaying, or uploading to a website of any portion of this video, except for the purposes of fair use as defined in the copyright laws, without express written permission from FIT.
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